Home Selling Articles and Advice

If you are thinking of selling your home, chances are you're caught up in a mass of emotions. You may be looking forward to moving up to a new home or facing the uncertainty of a major move across country. You may be reluctant to leave your memories behind or eager to start new and exciting adventures. Remember, we are here to help you with any of your needs. Call or e-mail us today!

To discover what your home is worth in today's market, click here!

Getting Your House Ready to Sell

Introduction: Emotion vs. Reason
De-Personalizing the House
Removing Clutter, Though You May Not Think of it as Clutter
Fixing Up the House Interior
Fixing up Outside the House

Want to Start Off With a High Sales Price? Beware!

Meeting with Realtors
Which Realtor Do You Choose?
What Happens Behind the Scenes
Dropping Your Price...Too Late?

Types of Listing Contracts

Open Listings
One-Time Show
Exclusive Agency Listings
Exclusive Right to Sell

Details of a Listing Contract

Price and Terms of Sale
Lockbox - Yes or No?
Real Estate Commission
Multiple Listing Service
Agency Duties of a Listing Agent
Resolution of Disputes

Listing Commissions and Related Issues

Is the Commission Negotiable?
How and When the Commission is Earned
"Hot" Market Under-Pricing Strategy - Commission Issues

The Listing Agent & Marketing Your Home

The "Real" Role of a Listing Agent
Preliminary Marketing - the "For Sale" Sign
Preliminary Marketing - Flyers and the Brochure Box

The Listing Agent - Marketing Your House to Other Agents

The Multiple Listing Service
Office Preview
Broker Previews and Culinary Delights
Office Flyers
Marketing Sessions

The Listing Agent - Marketing Your House to Homebuyers

The Purpose of Advertising in General
Real Estate Company Advertising
Individual Agent Advertising
Neighborhood Announcements
Open Houses

Showing Your House to Home Buyers

Convenience and Availability
Why You Should Not Be Home
Lighting, Fragrances, Pet Control and More
Keeping the House Tidy and Neat